Archive for June, 2011
How to Put Video on your Website: Video File Types
If you want to put video on your website you must have a good knowledge of the basic video file types. What video file type to use? what are the pros and cons of each file type? These are just some of the questions you should ask yourself before proceeding with video implementation on your webpages.
There are three basic video file types on the internet. Mpeg, AVI and Quicktime. I believe the Quicktime file type is the most popular since a lot of huge entertainment and news sites use it exclusively on their web pages.
AVI is the oldest of the three main file types. It is a windows oriented video format but it’s not the most popular because of the sound and video compatibility and synchronizing problems. Because the Quicktime format can be used on either a windows or a macintosh computer, the AVI video file type loses it’s popularity every day.
The mpeg format is a popular video file type that uses it’s high output quality to increase it’s popularity over the Quicktime format. Mpeg is used on video games, cd-roms and other media that require high output quality. One disadvantage of mpeg is that it sacrifices file size to gain in digital quality. The mpeg video files are usually large.
Another disadvantage of the mpeg format is that you really need time and sophisticated hardware and software to convert plain video into mpeg. And let’s not forget that the mpeg format is not supported by apple and macintosh meaning that if you put mpeg video on your website, those users with macintosh will not be able to see it.
Quicktime is by far the most popular video file type developed by apple for macintosh users, but is also compatible with the IBM-compatible machines and the windows operating systems. The hardware and software you need to digitize video into the Quicktime format is very inexpensive, compared to the mpeg format. So its much easier and cheaper to create video and put it on your website using the Quicktime format.
6 Powerful VRE Business Models You Can Start Building In 2011 Using Google Adsense – Part 1
VRE — better known as “Virtual Real Estate” is literally everywhere online.
That’s right. Everytime you do a search on whatever it is your searching for via the Internet you get a list of results. Within that list of results lye’s thousands, if not, millions of pages of Virtual Real Estate that is making someone out there on the WWW some handsome profits.
The question is… “what have you done in order to stake your Internet “VRE” claim so you too can enjoy some of that profit as well?”
If you haven’t started anything yet, that’s okay because I did a little research for you and came up with these “6 POWERFUL VRE(Virtual Real Estate) Business Models You Can Start Building In 2011 Using Google Adsense” so you too can benefit like the many others out there online.
The first VRE business model I’d like to talk about are — Article Directories.
VRE Model #1. Article Directories.
Article Directories are in my mind are probably one of the best VRE business models on the web simply because they offer your audience and publishers Multiple Channels of information on any topic.
And the facts are, people come online for information.
So, what do Article Directories contain?
That’s right… Information! … and lots of it.
The other great benefit to Article Directories is that you don’t have to write a single word if you don’t want to because the whole purpose of starting your Article Directory in the first place is to get other people(we also call them authors) to submit their content for your readers and/or publishers to read and use.
Now, the Rule Of Thumb is simple when it comes to growing your Article Directory and that is… the more authors you recruit, the more your Article Directory will grow, filling it full of targeted information for your readers to digest and for publishers to use on their websites.
It gets better, so keep reading.
Did you know that the more pages you have within your Article Directory means… the more search engine food you’ll have for the search engines to come and index into their database which will then be displayed within the search engines search results.
Remember in the beginning of this article when I was talking about the search engine results being full of Virtual Real Estate. This is where your Article Directories webpages(or your Virtual Real Estate) will be listed for web surfers find.
This also means that you’ll receive a lot of FREE targeted search engine traffic to your Article Directory as it grows giving your authors FREE targeted traffic to their sites and keeping them happy, and at the same time, will be building your VRE nest egg on the WWW.
Are you starting to see the benefits to starting your own Article Directory on the Internet?
I hope so.
But don’t go anywhere just yet, I’m not finished.
There’s two more things I want to talk to you about before this part of the article series ends.
The first is RSS — better known as “Real Simple Syndication” and what RSS does is it allows you to syndicate your Article Directories content or just content in general through an RSS feed so that any reader and/or publisher who subscribes to a particular RSS feed within your Article Directory will receive ANY new updated content that is published… INSTANTLY!
The other benefit to a RSS feed is… lets say you have 1000 publishers subscribed to one of your RSS feeds and one of your authors submits a new article at your Article Directory, all those publishers who subscribed to that RSS feed will receive it once that RSS feed updates and when someone clicks on the link within that RSS feed to read the new article, guess where the visitor is sent to?
You guessed it, your Article Directory, with your Google Adsense ads(I’ll talk about that in a second) and whatever other related affiliate links you have on that webpage.
Now… for the BEST part, how-to make a $Profit$ with your Article directory.
I’m telling you, this is the easiest money you’ll ever make for simply supplying your viewers and the Internet(A.K.A. The Information Super Highway) with what it needs the most, Information!
How do you do it?
Heard of Google Adsense(as I mentioned just a minute ago), because if you haven’t, now you have.
What is Google Adsense?
Google Adsense is Googles affiliate program for publishers and how it works is it displays ads targeted towards the content on that particular webpage being viewed.
How do you get paid? Simple. Your reader just has to click on one of the ads within the Google Adsense ad box on that webpage and depending on what the topic is and keyword could pay some handsome commissions(usually between 35% to 50%).
And, guess what? You didn’t even have to do any selling OR follow-up.
Not bad and believe me those clicks add up Fast and by having the search engines returning frequently for regular indexing and having RSS feeds(remember, when someone clicks on the RSS feed link on someone elses website they get redirected back to yours with your Google Adsense ads on it and other affiliate links) for other publishers to use on their websites you’ll soon see your Google Adsense profits get Bigger and BIGGER!
Well, that’s it for now. So be sure to be on the look out for my next installment of the “6 POWERFUL VRE(Virtual Real Estate) Business Models You Can Start Building In 2011 Using Google Adsense”.
‘Social Bookmarking’ As An Aggressive and Acceptable Blog Marketing Tactic
Social bookmarking websites are becoming more and more popular. They allow you to save bookmarks online and Tag/Categorize them with keywords instead of saving them as bookmarks in the favorite’s list of yourbrowser. This is particularly useful when your browser based bookmarks have become unwieldy. It’s also help since you can access your bookmarks from any computer where you have an internet connection.
I have compiled a list of Social Bookmarking websites from a number of sources. You can find it here: http://www.blogmarketingtactics.com/social-bookmarking/social-bookmarking-top-links.html
Once you have bookmarked them, you can view them, sort them by category/keyword as well as see links from others that have been categorized like yours.
You also establish RSS feeds for each category (tag) that you ‘subscribe’ to. This alerts you to new links in your areas of interest. Your bookmark collection/RSS Feed becomes viewable to others who can also copy your bookmarks to their own collection. So now you can aggressively promote your RSS feed to the RSS Directories and Search engines, syndicate them and make them available to a much wider audience.
Social bookmarking sites also help you to meet other people who are interested in the same topics you are and who may also have knowledge of web resources that you don’t.
On Social Bookmarking sites, you first create an account. Then you bookmark interesting and useful things in the area of your interest or expertise. By doing so you create a useful Feed. Once you’ve done that you intermittently, (or aggressively), add useful and interesting items, (that could use additional exposure), from your own content. Make an honest effort to contribute USEFUL information and links. This is all about sharing and exposure. Done properly, you can be as aggressive as you want to be about sharing information. You can share your blog(s), links to your informational/resource sites etc. Think about the fact that when you share links to other’s resources, you’re also effectively promoting their content as well.
This is a way you can aggressively and ethically promote your content and the content of others. I personally have hundreds of gigabytes of my own information and information of others, connected to my notebook. In the final analysis, it’s doing me no good what-so-ever just sitting there. But by organizing it, online, I can help myself, (getting organized, getting my content exposed, etc.) and help others at the same time.
If you spice up your feed with too much sales and marketing related or self promotional stuff, people can and will easily drop their subscription to your feed. And instead of gaining good will and doing a service to the internet community you could get labeled as a spammer and suffer the consequences.
So while being aggressive is possible and acceptable, being careful to consider the best interest of the community is certainly warranted.
Balancing being ethical and providing a useful service to others with promoting your own content enables you to be as aggressive as you like. But remember, in the final analysis, others will make the decision on whether it’s ethical and useful or spam.